Explain the term potential competitors, Operation Management

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Which of the following in not an advantage of skimming pricing? A. It allows a manufacturer to quickly recover its research and development costs. B. It permits marketers to control demand in the introductory stages of a product's life cycle. C. Potential competitors see innovative firms reaping large financial returns and decide to enter the market. D. It permits marketers to adjust productive capacity to match changing demand.

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