Explain selling verses marketing concept, Operation Management

Assignment Help:

Explain Selling Vs Marketing Concept.

Selling Vs Marketing Concept: The concept of selling is a management orientation which assumes that consumers will normally not buy sufficient of the company's product unless they are approached along with a promotional effort and substantial selling.  The marketing concept is a management orientation which holds that the key task of the organisation is to find out the needs, wants and values of a target market and to adopt the organisation to deliver the needed satisfaction more efficiently and effectively than its competitors.

* Selling focuses on the requirements of the seller whereas marketing focuses on the desired of the buyer.

* Selling is preoccupied along with the seller's require to convert his goods in cash, while marketing lays emphasis on satisfying the desired of the customer by means of the product.

* Marketing is the other name for selling with the inference that this is a long-haired method.

* Marketing is a more costly way of selling.


Related Discussions:- Explain selling verses marketing concept

Explain what are four significant pieces of legislation, What are four sign...

What are four significant pieces of legislation that evolved from the civil rights act of 1964

Explain salesperson assume in closing the sale, 1) Should Jeff go ahead and...

1) Should Jeff go ahead and place the order he knows is coming and win the contest while risking the anger of Ron Yokum? 2) How much latitude should a salesperson assume in clos

Consolidated statements of operations management, Corrpro Companies, Inc., ...

Corrpro Companies, Inc., founded in 1984, provides corrosion control-related services, systems, equipment, and materials to the infrastructure, environmental, and energy markets.Co

Make to order - types of operation system, Make to order - Operations Syste...

Make to order - Operations Systems In this case, manufacture of the product does not commence until an order has been placed by the customer. In the best restaurants food is

Compute the value of cash flow based on discount rate, Calculate the presen...

Calculate the present value of a stream of cash flows based on a discount rate of 8%. Annual cash flow is as follows 1. Year 1 = $100,000 2. Year 2 = $150,000 3. Year 3 = $200,0

Explain the type of business, Our text defines the four functions of a mana...

Our text defines the four functions of a management as Planning, Organizing, Leading and Controlling. Briefly put, the plan states the desired outcome or goal and the process for a

Computer aided layout planning, Computer Aided Layout Planning This me...

Computer Aided Layout Planning This method has 3 steps. They are as follow: Preparation phase, Specification phase and Analysis In the preparation p

Explain technique to develop a forecast for the expected, air travel on Mou...

air travel on Mountain Airlines for the past 18 weeks was: Week Passengers 1 404 2 410 3 420 4 415 5 412 6 419 7 424 8 433 9 438 10 440 11 446 12 451 13 455 14 460 15 466 16 474 17

Explain what type of discharge of the contract, Mary has a City Credit Card...

Mary has a City Credit Card (CCC) and has run up a $13,000 debt. She calls the company and explains that she can't pay the full amount, but will be willing to pay $10,000 if they w

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd