Explain selling verses marketing concept, Operation Management

Assignment Help:

Explain Selling Vs Marketing Concept.

Selling Vs Marketing Concept: The concept of selling is a management orientation which assumes that consumers will normally not buy sufficient of the company's product unless they are approached along with a promotional effort and substantial selling.  The marketing concept is a management orientation which holds that the key task of the organisation is to find out the needs, wants and values of a target market and to adopt the organisation to deliver the needed satisfaction more efficiently and effectively than its competitors.

* Selling focuses on the requirements of the seller whereas marketing focuses on the desired of the buyer.

* Selling is preoccupied along with the seller's require to convert his goods in cash, while marketing lays emphasis on satisfying the desired of the customer by means of the product.

* Marketing is the other name for selling with the inference that this is a long-haired method.

* Marketing is a more costly way of selling.


Related Discussions:- Explain selling verses marketing concept

Draw a p-chart based on the questionnaire results, You are the newly appoin...

You are the newly appointed assistant administrator at a local hospital, and your first project is to investigate the quality of the patient meals put out by the food-service depar

Define construct the linear programming model, A farmer has 10 acres to pla...

A farmer has 10 acres to plant in wheat and barley. He has to plant at least 7 acres. However, he has only $1200 to spend and each acre of wheat costs $200 to plant and each acre o

MBA, A paper mill produces two grades of paper viz., X and Y. Because of ra...

A paper mill produces two grades of paper viz., X and Y. Because of raw material restrictions, it cannot produce more than 400 tons of grade X paper and 300 tons of grade Y paper i

Explain demand for each season is going to be, In the past, Arup Mukherjee'...

In the past, Arup Mukherjee's tire dealership in Pensacola sold an average of 1,000 radicals each year. In the past 2 years, 240 and 260, respectively were sold in fall, 360 and 30

Explain revealed its batna, During a negotiation, the union proposes a 25 c...

During a negotiation, the union proposes a 25 cent per hour wage increase across the board. Management says it cannot afford that. Management has just: A. Reached an impasse B. Est

Explain how does this sort of thing happen in organizations, We have all wo...

We have all worked with someone who did not seem to fit the role for which he or she was hired, or did not seem to fit in with the organization, or did not have the right skills fo

Compute the operating characteristics of interest, An urn contains nine whi...

An urn contains nine white balls and 11 black balls. A ball is drawn and replaced. If the ball is white your opponent pays you 25 cents. If it is black you pay him 25 cents. You ha

Explain suppose you run hr at a large organization, Suppose you run HR at a...

Suppose you run HR at a large organization. How will you determine supply and demand? How will employee turnover factor into your decisions? Suppose you want to retain your two

Explain managers and supervisors need to have knowledge, Why do all manager...

Why do all managers and supervisors need to have knowledge and skills related to Human Resource management?

Explain identify the basic control issues at unilever, Identify the basic c...

Identify the basic control issues at Unilever from all three levels? How do you think the control function should be organized and managed at Unilever?

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd