Explain selling verses marketing concept, Operation Management

Assignment Help:

Explain Selling Vs Marketing Concept.

Selling Vs Marketing Concept: The concept of selling is a management orientation which assumes that consumers will normally not buy sufficient of the company's product unless they are approached along with a promotional effort and substantial selling.  The marketing concept is a management orientation which holds that the key task of the organisation is to find out the needs, wants and values of a target market and to adopt the organisation to deliver the needed satisfaction more efficiently and effectively than its competitors.

* Selling focuses on the requirements of the seller whereas marketing focuses on the desired of the buyer.

* Selling is preoccupied along with the seller's require to convert his goods in cash, while marketing lays emphasis on satisfying the desired of the customer by means of the product.

* Marketing is the other name for selling with the inference that this is a long-haired method.

* Marketing is a more costly way of selling.


Related Discussions:- Explain selling verses marketing concept

Historical development of operations management, explain the evolution of o...

explain the evolution of operations management, highlighting the key stages of developments taken place in the operations management practices in modern day organizations.

Explain pernille spiers-lopez''s individual characteristics, Complete the L...

Complete the Leadership in Action Ikea case on page 142-143 in your textbook on pernille spiers-lopez assembles a winning team at ikea .Answering the case questions involves ident

Explain what strategic objectives in traditional approach, Lincoln electric...

Lincoln electric is gradually moving toward using a more traditional approach to pay, putting less emphasis on earnings at risk. What strategic objectives would lead the company to

Number of shiments and number of defective shiments, The quesstion is to de...

The quesstion is to develop a scattr diagram using total number of shiments and number of defective shiments. This is for Project management mgmt. can some one help me with this

Explain the scope overview and business case sections, The scope overview a...

The scope overview and business case sections of the project charter provide the high-level "what and why" of the project A. TRUE B. FALSE

Explain what is the basic problem causing this conflict, You are the plant ...

You are the plant manager at Acme Plastics. You are running two shifts, a day shift and an evening shift. Before the day shift leaves each day, the workers must get an adequate sup

How develop a decision making process, Because of the aggressive actions of...

Because of the aggressive actions of his brokerage firm, a stockbroker feels pressure to recommend to a client a stock he does not consider a good investment. Please develop a deci

The ability to rapidly as inexpensively switch production, The ability to r...

The ability to rapidly and inexpensively switch production from one product to another enables which of the following

Explain why is mis one of the most important courses, Why is MIS one of the...

Why is MIS one of the most important courses for a business student?

Jumpin jack flash case study, What management skills did Jack use as market...

What management skills did Jack use as marketing manager for travel products company? And management skills did he use as VP the consumer products firm?

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd