Explain selling verses marketing concept, Operation Management

Assignment Help:

Explain Selling Vs Marketing Concept.

Selling Vs Marketing Concept: The concept of selling is a management orientation which assumes that consumers will normally not buy sufficient of the company's product unless they are approached along with a promotional effort and substantial selling.  The marketing concept is a management orientation which holds that the key task of the organisation is to find out the needs, wants and values of a target market and to adopt the organisation to deliver the needed satisfaction more efficiently and effectively than its competitors.

* Selling focuses on the requirements of the seller whereas marketing focuses on the desired of the buyer.

* Selling is preoccupied along with the seller's require to convert his goods in cash, while marketing lays emphasis on satisfying the desired of the customer by means of the product.

* Marketing is the other name for selling with the inference that this is a long-haired method.

* Marketing is a more costly way of selling.


Related Discussions:- Explain selling verses marketing concept

Explain should health care workers receive the flu vaccine, Should health c...

Should health care workers receive the flu vaccine? I f not why not?

Define criteria that considered to perform the project, One of the most imp...

One of the most important aspects of managing risk for a project is to accurately define the size of the project. Determine the criteria that must be considered to perform the proj

Explain major forms and methods for performance appraisal, Discuss each of ...

Discuss each of the major forms and methods for performance appraisal. Provide an adequate summary of each

Evaluate the two competitor''s strategies, As the industry watches to see h...

As the industry watches to see how United Airlines' strategy performs against American Airlines' strategy, management at United Airlines is anxiously monitoring market signs to det

How to develop a crisis management program, You are a newly appointed VP of...

You are a newly appointed VP of a large oil drilling firm. One of your tasks is to develop a crisis management program for the company. Outline the basic steps in such a program

What does mean owns real estate in fee simple absolute, If someone owns rea...

If someone owns real estate in fee simple absolute, what does that mean?

Explain assess how southwest airlines culture is different, "Southwest Airl...

"Southwest Airlines" Please respond to the following: Assess how Southwest Airlines culture is different from other airline competitors and the resulting impact on business perf

Explain an approach to a business diversity program, Describe an approach t...

Describe an approach to a business diversity program that would pragmatic and ethical

Why user should be involved design of the database, We are agree that the u...

We are agree that the user should be involved in the design of the database. Class, how would you go about the process of designing a database? What processes are involved? And ple

Define the supply management''s heightened concern, Discuss the supply mana...

Discuss the supply management's heightened concern for future acquisition needs - for example, capital equipment acquisition, supplies contract, standard commodity, etc.

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd