Explain about operant conditioning, Marketing Research

Assignment Help:

Q. Explain about Operant conditioning?

Instrumental or else operant conditioning involves a different series of events and this what we usually think of as learning. The common pattern is:

365_Explain about Operant conditioning.png

There are three main forms of operant learning. In positive reinforcement an individual does something and is rewarded. He or she is then supplementary likely to repeat the behaviour. For instance you eat a candy bar (behaviour) it tastes good (consequence) and you are thus more probable to eat a similar candy bar in the future (behavioural change).

1203_Explain about Operant conditioning1.png

Punishment is the opposite you eat what seems like a piece of candy (behaviour) only to discover that it is a piece of soap with a foul taste (consequences) as well as subsequently you are less likely to eat anything that looks remotely like that thing ever again (changed behaviour).

It must be noted that negative reinforcement is extremely different from punishment. An illustration of negative reinforcement is an obnoxious sales person who calls you up on the phone pressuring you into buying something you do not want to do (aversive stimulus).

You finally agree to buy it (changed behaviour) and the sales person leaves you alone (the aversive stimulus is ended as a result of consequences of your behaviour). Generally marketers usually have relatively little power to use punishment or negative reinforcement. Nevertheless parking meters are frequently used to discourage consumers from taking up valuable parking space as well as manufacturers may void warranties if the consumers take their product to non-authorized repair facilities.


Related Discussions:- Explain about operant conditioning

Limitations of the marketing research, Limitations of the marketing researc...

Limitations of the marketing research: Fragmently: many times, marketing research tends to be fragmently in its approach as a result of which it becomes difficult to have an

Henry Assael Model, explain Henry Assael Model of buying decision behavior ...

explain Henry Assael Model of buying decision behavior along with the diagram”.

Exports under deferred payments, EXPORTS UNDER DEFERRED PAYMENTS : You h...

EXPORTS UNDER DEFERRED PAYMENTS : You have learnt that all export proceeds must be surrendered to an authorised dealer within 180 days from the date of shipment. Exporters are r

Procedures for furnishing the forms, Procedures for Furnishing the Forms : ...

Procedures for Furnishing the Forms : The declaration form GR (in duplicate) shall be submitted in duplicate to the commissioner of Customs. After duly verifying and authenticatin

Prepare a brief marketing plan, ‘Tots & Teens Fashion' is a small business ...

‘Tots & Teens Fashion' is a small business based in Birmingham, UK. It is owned by Amara and her husband Tariq who started the business 2 years ago. The business supplies a r

Export of repaired goods, Export of Repaired Goods: Goods or parts thereof...

Export of Repaired Goods: Goods or parts thereof on being exported and found defective damaged or otherwise unfit for use may be imported for repair and subsequent re-export. S

Brand promotion, Brands and businesses in just about every industry are in ...

Brands and businesses in just about every industry are in a state of war with their competitors through promotions and marketing strategies. Majority of renowned brands have been f

Running account facility-packing credit, Running Account Facility: The RBI...

Running Account Facility: The RBI has permitted banks to grant packing credit advances even without lodgement of LIC or firm order /contract under the scheme of Running Account Fa

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd