Evaluate a news coverage in the written press, Business Management

Assignment Help:

Question 1:

How would you evaluate a News Coverage in the written Press and the Electronic Media?

Question 2:

A big multinational company wishes to employ a PR manager for all its PR activities. What according to you would be the advantages and disadvantages of having its own PR department versus a consultancy firm?

Advise management whether it would be cheaper to employ an in-house PR manager than appoint a consultancy firm.

Related Discussions:- Evaluate a news coverage in the written press

Comprehensive agenda for the participants of the meeting, Imagine that you ...

Imagine that you are the Chairperson of the Board of Studies of the Department of Management & Commerce of Sikkim Manipal University Department of Distance Education. You have bee

Discuss the essential components of a business plan, Adam's Big Leap O...

Adam's Big Leap Over the past five years or so, Adam has been working as Supervisor for King Burger and considers himself very fortunate to have landed in such a perfect job r

Measures of a web site''s performance, QUESTION (a) Briefly describe th...

QUESTION (a) Briefly describe three sticky features that Web sites use to attract and keep visitors. (b) Provide a detailed discussion on cookies, by giving two advantages a

Why people resist organizational change, Question : Reynolds (2004) sug...

Question : Reynolds (2004) suggested that to create a learning culture that acts as a growth medium it is necessary to develop organizational practices that raise commitment am

Determine the approaches of organizations, 1.) The different approaches to ...

1.) The different approaches to organizations are: 1. INFORMATION SYSTEMS APPROACH 2. SOCIAL ORGANIZATIONAL APPROACH 3. CULTURAL APPROACH 4. CRITICA

What are the benefits and challenges of enterprise system, Question: (a...

Question: (a) List powerful worldwide changes that have altered the business environment and brought about the deployment of Information Systems in organisations. (b) What m

Modes of Entry and Internalisation, ‘Although the elegance and comprehensiv...

‘Although the elegance and comprehensiveness of transactions costs reasoning has provided the internalisation approach with a powerful logic (Rugman, 1981, 1985), it is still defic

Analysis on organisation internal or external environments, Introduction ...

Introduction Give a brief account of the history of the company and trace the evolution of its strategy over time. As part of this introduction, identify the organisation's cur

Affects of packaging and sales promotion in marketing, How is packaging and...

How is packaging and sales promotion affected in marketing management? Packaging: Packaging is a significant activity of a sales promotion department since an attractive

Cost optimization, Have preventive maintenance( PM) in addition to breakdow...

Have preventive maintenance( PM) in addition to breakdown maintenance ( BM) optimal combination of the two is required for total cost minimization profitable preventive maintenan

Write Your Message!

Name

Email id

Message

Verfication Code

User Account

All Pages