Financial management is very important for any organization as at the end what does matter is the money. An effective financial management is of high importance for ensuring the better performance of the company. Considering the case of the present organization, I find that during 2012, finances are managed in a better way compared with previous year. Company has paid back a portion of loan and keeps a small sum of cash with itself for meeting its needs and saving itself from heavy burden of interest. Variance analysis is very important for an effective financial management. Doing the analysis, we find a few shortcomings such as an increase in employee expenses and operating expenses, which are not justified with the level of improvement in the company revenue. A suitable control on such areas can further ensure a better bottom line.