Determine the profit-maximizing average, Macroeconomics

Assignment Help:

It's been three weeks since you started working for BioMed and there's still no trace of Selwyn.

That means you're still BioMed's resident economic expert. Harry the CEO was pleased with your earlier work estimating and interpreting the demand function for QuickKitsTM, so he is asking you to complete another time-sensitive project that Selwyn was working on before he disappeared.
Harry explains that BioMed has a manufacturing plant that produces a prescription topical cream called DermaPlusTM, which is used for treating certain skin conditions. Hospitals and pharmacies are the main buyers of DermaPlusTM.
A number of other firms produce creams that are almost identical to DermaPlusTM and the market for these creams is extremely competitive. In fact, BioMed's current share of the market for this type of topical cream is small, so it has no ability to influence the market price. On the other hand, because Biomed is relatively small compared to the size of the market, it can sell as much of the cream as it likes at the prevailing market price.
The plant producing DermaPlusTM has been operating for a little over three years with the same manufacturing equipment. Currently there are no plans for upgrading or adding to this equipment. Over the last three years, the price of DermaPlusTM and related creams has been quite volatile and BioMed has tried to react to the changing price by varying its output level to constantly maximize its monthly profit. To date, BioMed has been able to vary monthly production quite easily by taking advantage of a flexible, non-union workforce with a large number of part-time workers. However, the workforce at the DermaPlusTM plant is just about to be unionized. Once that happens, it will become much more difficult to vary the amount of labour used in the short run and therefore much more difficult to vary the monthly production of DermaPlusTM.
Before he disappeared, Selwyn had been asked to estimate the short-run cost functions for the DermaPlusTM manufacturing plant. The goal was to use this information to determine the profit maximizing output level and use that information to estimate the optimal size for the new unionized workforce.
Harry tells you that DermaPlusTM and related products are just about to come under the umbrella of a new reference-based pricing scheme. Under the new scheme, the government will set the price of DermaPlusTM and competing creams, and review that price every two years.
Once the price has been set, BioMed and other manufacturers simply have to decide how much of the cream, if any, they want to produce and sell.
Unfortunately, although the workforce will be unionized in just over a week, the referencedbased price for DermaPlusTM will not be announced for another two months. Consequently, BioMed has to choose the size of its workforce (and therefore its production capacity) before it knows the price it will get for its product. To reduce the uncertainty about this decision, Harry recently hired a consultant with expertise in the pharmaceutical industry and reference-based pricing to estimate the price that will be announced for DermaPlusTM. The consultant estimates that there is a 5% chance that the price will be $50 per unit, a 20% chance that the price will be $100 per unit, and a 75% chance that the price will be $150 per unit. This is the best estimate the consultant can provide given the lack of information coming from the government about the issue.
After giving you this background information, Harry asks you to complete the following tasks:
1. Determine the profit-maximizing average daily production capacity for DermaPlusTM for each of the possible reference-based prices identified by the consultant. Estimate the expected daily profit in each case.
2. Recommend an average daily production capacity for the next 12 months given the uncertainty about the price of DermaPlusTM. Your recommendation will be used to set the size of the manufacturing plant's unionized workforce. (Note: You simply have to determine the best daily production capacity for the next 12 months, not the number of workers required.)
3. Write a short report summarizing the results of your analysis and any recommendations.
Once again you only have a week to complete the analysis, interpret the results, and summarize your findings and recommendations in a brief report. Harry tells you that the structure and format of the report should adhere to the recommendations he gave you last time when he asked you to estimate the empirical demand function for QuickKits. He suggests that you review Assignment 1 to refresh your memory.
Finally, Harry gives you a copy of another of Selwyn's spreadsheets. This one contains data that Selwyn collected on the variables he thought would be needed to estimate the short-run cost functions for DermaPlusTM and the firm's profit-maximizing output level.
Harry reminds you that he has complete confidence in Selwyn's technical abilities and professional judgment and again tells you to take the information in Selwyn's spreadsheet at face value and to use it as a starting point for your analysis.


Related Discussions:- Determine the profit-maximizing average

Purchasing Power Parity, Assume that a Mazda 2 sells for 16,000 Australian ...

Assume that a Mazda 2 sells for 16,000 Australian dollars in Australia and 10,000 Canadian dollars in Canada If purchasing-power parity holds, what is the Canadian dollar/Australia

The crowding out effect, what goals and policies are being discused to addr...

what goals and policies are being discused to address the crowding out effect?

Why gdp is determined only by aggregate demand, Q. Why GDP is determined on...

Q. Why GDP is determined only by aggregate demand? Note that we haven't said anything about the aggregate supply so far. In order to justify why GDP is determined only by aggre

Determine velocity approach to money demand, Determine Velocity Approach to...

Determine Velocity Approach to Money Demand. The Velocity Approach to Money Demand: The velocity of money: V = (P × Y)/ M The real quantity of money demanded is pr

Main causes of inflation in an economy, Question 1: Differentiate betwe...

Question 1: Differentiate between income, price and cross elasticities of demand. How will the concept of price elasticity be useful to the owner of a supermarket who wan

Interest rates, Interest Rates (R) - I feel that it is important to include...

Interest Rates (R) - I feel that it is important to include a variable which represents the monetary sector of the economy because those inflationary pressures which are expected t

#title.national income ddetermkination, explain how national income is dete...

explain how national income is determined under the following economies; 1.frugal economy 2.governed economy

Index numbers of production, INDEX NUMBERS OF PRODUCTION  Among the com...

INDEX NUMBERS OF PRODUCTION  Among the commonly used economic indicators to monitor current trends in the economy are indices of production. The main aggregative indices used t

Process to calculate gross domestic product, process to calculate gross dom...

process to calculate gross domestic product We just include finished goods and services - which is, anything that is sold directly to consumer. Electric power sold to a steel m

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd