Determinants of Private Demand - Non-Monetary Benefits

Social status associated with university degrees is a determinant of investment decisions in higher education in the case of certain cross sections of society. Some studies have revealed that children from families of large farmers who do not intend to or need to go for employment would still prefer to acquire higher education to distinguish themselves in their immediate neighbourhood.

As has already been noted, the social status and marriage prospects of women goes up if they possess a university degree.