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Question 1 Discuss the Visualisation strategy in advertising and the components of Visualisation strategy
Question 2 Describe the elements of execution of advertising in brief
Question 3 Explain the persuasion techniques (any 10) used in advertising
Question 4 Describe the Tools and Techniques(any 10 ) of Sales Promotion in brief
Question 5 What is a full service agency? What are specialist agencies? Why are they needed?
Question 6 Discuss the following theories of Advertising-
QUESTION 1 Organisations resist change for many of the same reasons as individuals do. There are also many forces inside an organization that create resistance to changes initi
what is firm and its environment of organization and management?
QUESTION 1 (a) Explain by the term "cultural shock"? Support your answer with examples (b) Ethnocentrism is one of the barriers of communication. Clearly explain how does i
QUESTION (a) Describe the difference between informative and persuasive presentations and describe the key strategies for each of these types of presentations. (b) Why is it
What are the major services of Management Information System? The MIS (Management Information System) provides information onto the past, present and projected future and on as
Define the term Quality Control in management. Quality Control: Control is a system for checking and measuring (inspecting) a phenomenon. This suggests while to inspect,
55 is a participative programme. It is a effective approach of improving the work environment and total quality. It become a base for continuous improvement in the organizatio
What are the principles of delegation of authority? Principles of delegation of authority: a. Parity in between authority and responsibility: There must be whole parity
QUESTION a) What do you understand by the term "Web Hosting"? Briefly describe two advantages and two disadvantages of having an independent Internet Service Provider to host y
Linking Strategic Organizational Initiatives to Purpose, Mission, and Vision Select an existing business that is entering into a new or emerging market for that company. You may
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