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• This assignment is to take into consideration doing business in China. You are an American company wanting to expand into China. Your management has asked you to do a PowerPoint presentation on the cultural orientation of China in order to understand and predict the possible intercultural encounters. Please may sure to include in your management report the cognitive styles (how information is organized and processed), what types of negotiation strategies are used in China, what the value systems are (include the basis for behaviour, decision making, sources of anxiety, issues of equality and inequality, what kind of business practices should be considered and any religious, historical, or geographical concerns that may be of importance. (One excellent resource to consider for this assignment is Kiss, Bow and Shake Hands.
• Article 1
Find an article that relates to this week's topic and: - Summarize the article, - Summarize lessons learned from your reading
- Explain how it relates to this week's topic. Make sure to cite your sources. Make sure to reference your sources.
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• Recommend strategic alternatives for the company you researched. Explain the rationale behind the recommendations you offered. • Analyze the different types of strategies disc
Today's marketing research personnel have far greater access to both primary research tools as well as widely published and accessible secondary data. How has the Internet changed
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