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Definitions of Productivity
1. Productivity is the relationship between output generated by a production or service system and the input provided to create the output.
2. The efficient use of resources (land, labour, capital, materials, energy, information, time) in the provision of services and the manufacture of products.
3. The relationship between results and the time it takes to accomplish them.
In the world of marketing, _____ are ideas about products or services. (Points : 3) concepts notions perceptions impressions theories
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process flow analysis
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