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Define the terms- Mergers and takeovers
The terms takeovers and mergers are inter-related. When a company attains the majority of shares of another company, acquired company is said to be taken over. Where two companies come together to operate as one entity, the term mergers is used.
Reason for mergers and takeovers is for integration and four categories can be identified. The target company is company which is being acquired and Predator Company is company doing the acquiring.
Integration leads to a more effective running of business and thus saving costs and increasing profits.
#compare forward vs. backward internalization.
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