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Customer Needs - Business Strategy
A key aspect of developing business strategy is the determination of customer needs and wants in the markets to be targeted. There are many aspects of product and service provision which may affect the customers' decisions on whether or not to place an order. The following list of potential order winners is not exhaustive but does include those most commonly encountered.
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How critical is Vision to Strategy and in your experience, how well has your organization%u2019s vision (assuming one is in place) been connected to the organizational strategy?
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