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a) Describe what you understand by corporate identity in marketing.
b) Show how corporate identity is normally visibly manifested.
c) Management has delegated you the role of the team leader for a large corporate design project intended for a client specialized in the selling of luxury cars. Explain in details how you would carry out this project.
d) An organization normally invests in a solid corporate identity to tell its customer "we are here to stay" as well as to inspire quality and professionalism in all aspects of its business. Discuss five ways in which building a good corporate identity can help organizations to achieve this vision.
3. Your firm has debt worth $200,000, with a yield of 9%, and equity worth $300,000. It is growing at a 5% rate, and its tax rate is 40%. A similar firm with no debt has a cost of
National Australia Bank is listed on the Australian Securities Exchange with code NAB. The company has 2.2731 billion shares outstanding and the closing price on 7 Sept 2012 was $2
The managing directors of three profitable listed companies discussed their company’s dividend policies at a business lunch. Company A has deliberately paid no dividends for the p
An investment under consideration has a payback of seven years and a cost of $320,000. If the required return is 12 percent, What is the worst-case NPV? Explain...
An investor buys a French government, 10-year bond, paying annual coupon of 4.5%. Face value = 1000. The investor is unsure of his investment horizon and considers 5 horizons: 5, 6
As the company''''s sales and earnings increased, so did the demand for capital. The firm''''s needs included inventory as well as additional space to house the inventory, computer
Ask question #Minimum 100 words acceptedPlease describe what you see as the financial reporting failures in the last four years time period#
what is a multinational corporation? Why do firms expand into other countries?
1) Select an organization that you are familiar with and evaluate the steps needed to transform the business plans into Balance Score Cards & Key Performance Indicators 2)
Problem: "It is simply not really the company's choice who is and is not a stakeholder" (a) Evaluate the above statement in the context of Civil Society Organisations as st
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