Reference no: EM132326507
Factual Review Questions -
1. What is strategic management?
2. List the steps in the strategic planning process.
3. What is a core competency?
4. Explain why creative thinking is important in strategic planning and how to encourage it.
5. What is SWOT analysis?
6. Write a sample vision statement for a hypothetical organization.
7. Write a mission statement for the hypothetical organization in question 6.
8. Draft a set of guiding principles for the hypothetical organization in question 6.
9. Establish two or three broad objectives for the hypothetical organization in question 6.
10. Describe the steps you would apply in executing your strategic plan developed in questions 6 to 9.
Critical thinking Activity - Locked Out of the Process
Alex Parker is the quality director at CompuTech Inc. His is a middle-management position. CompuTech's senior executives have announced that they intend to hire a strategic planning consultant to develop a plan for the company. Planning will begin in about two months. It will take place in the conference center of a local resort and will involve only executive-level managers and the consultant.
Parker has several ideas he would like to propose. In addition, he wants to make sure that quality is treated as a strategic issue during the planning process. Unfortunately, Parker and his fellow middle managers have not been invited to participate. They are locked out of the process.
What do you think of CompuTech's approach to strategic planning? Would you change the process in any way? If so, how? If the process remains as it is, how can Parker get his ideas included?
Textbook - Quality Management for Organizational Excellence Introduction to Total Quality, Eighth Edition by David L. Goetsch and Stanley B. Davis.
Chapter 3 - Strategic Management: Planning and Execution for Competitive Advantage.