Will your goal always be to change behavior

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Can someone help me with psy/490 week 2 DQ's:Why is it so important to measure change? As a psychology major, will your goal always be to change behavior? What others goals might you pursue?

What types of behaviors, either your own or others' around you, would you be interested in changing? How would you measure that change?. Use at least 1 peer-reviewed reference/citation.

What are the advantages of operationalization? What are the disadvantages? Provide an example of how operationalization is used in psychology and/or research. Use at least 1 peer-reviewed reference/citation.

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