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Question 1: Describe actions at the neural cell membrane including the resting membrane potential and the action potential. What maintains the resting membrane potential, and what forces work against it? What ionic movements occur (in and out of the cell) in the course of the action potential and what changes in membrane charge (potential) occur at depolarization, re-polarization and hyper-polarization? What role does myelin play in the movement of the action potential? When the action potential reaches the end of the axon, which ion comes rushing in to prompt neurotransmitter release into the synaptic cleft? Finally, how do astrocytes contribute to the GABA and glutamate neurotransmitter systems?
Question 2: Compare and contrast the neural mechanisms and behavioral effects of nicotine, amphetamine, cocaine, methamphetamine and caffeine. Which neurotransmitter systems are involved in the effects of each substance, what are the usual administration routes? How does route of administration influence the behavioral effects? What effect (if any) might lipid solubility have on the ability of various substances to affect brain and behavior? Finally, discuss the historical relevance of the legality/illegality of these substances. Were things always as they are now?
Explain the concept of market segmentation. Then, give an example of a company that segments geographically, demographically, psychographically, or behaviorally.
Select a current controversial issue and determine which side of the issue you will support. The issue can be one of local, national, or international concern, such as but not limited to global climate change, immigration, the economy, and terrori..
HELEN: Dear Diary-- Oh, I can't believe I just wrote that. It's been years since I kept a diary and I never thought I'd pick up the habit again. But a friend recently reminded me how much writing about your problems can help you sort them out, so,..
How are superior performers differentiated from average performers - What systems are in place to track their performance and How can below standard performers be guided/developed to upgrade their performance?
You need to provide a summary of what the "Financial Crisis" was in the United States. Compare the two films and discuss which one portrays a more accurate representation of the real events
Identify an issue currently in the news that is associated with federal, state, or local efforts to improve healthcare delivery
Find the contribution margin per haircut. Assume that the barbers' compensation is a fixed cost - Determine the annual break-even point, in number of haircuts
If a company were to issue debt and use the money to repurchase common stock, this would reduce its basic earning power ratio. (Assume that the repurchase has no impact on the company’s operating income.) If a change in the bankruptcy code made bankr..
Suppose that four treatment groups of 10 subjects each are compared by ANOVA.
Which of the following statements about the concept of race is true?
How they choose to transition their technology-influenced set of values in the workplace is the crux of this discussion question.
Write a memo, or letter, or e-mail, or a plan an outline for a face-to-face discussion. The audience for the written document, or face-to-face discussion if you decided against writing, is the people who studied customer research with Mark
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