What is victory wireless attempting

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Reference no: EM132350172

Question 1 eBay buyers voluntarily comment to other users and sellers on the quality of service, promptness of shipping, and their general satisfaction with the product. This is one of the most popular examples of user-generated content and is called ___________.
Select one:
a. Reputation system
b. User-generated sales cycle
c. Explicit system
d. Knowledge system

Question 2 The Victory Wireless store in Denver is currently offering a fabulous marketing strategy for potential new iPhone customers. Victory Wireless offers customers who purchase an iPhone with a two-year subscription a free Otter phone case, car charger, ear phones and speakers. In terms of Porter's five forces, what is Victory Wireless attempting to achieve with this marketing strategy?
Select one:
a. Increase buyer power.
b. Increase substitute products.
c. Decrease buyer power.
d. Decrease supplier power.

Question 3 Which of the following offers an example where Porter's Five Forces are mostly weak and competition is low?
Select one:
a. An international hotel chain purchasing milk.
b. A single consumer purchasing milk.
c. A coffee shop.
d. A dog-walking business.

Question 4 Jennifer Bloom is writing a paper and she must determine which of Porter's three generic strategies The Museum Company has implementeD. Jennifer finds out that The Museum Company offers specialty products found only in museums around the world to affluent customers. What would Jennifer determine The Museum Company is using as its generic strategy?
Select one:
a. Narrow market, high cost.
b. Narrow market, low cost.
c. Broad market, high cost.
d. Broad market, low cost.

Question 5 Information richness refers to:
Select one:
a. the wealth created by information systems
b. the quality of images taken with the latest mobile phones
c. the depth and breadth of details contained in a piece of information.
d. the lessened likelihood of losses during information transmissions

Question 6 What is the system that consists of non-proprietary hardware and software based on publicly known standards that allows third parties to create add-on products to plug into or interoperate with the system?
Select one:
a. Management system
b. Knowledge system
c. Reputation system
d. Open system

Question 7 Using the collective power of a community to identify and classify content significantly _________ content categorisation costs.
Select one:
a. lowers
b. raises
c. eliminates
d. balances

Question 8 What are the four main types of e-business models?
Select one:
a. Business-to-business, business-to-consumer, consumer-to-business, and consumer-to-consumer
b. Business-to-business, business collaboration, collective business, and consumer-to-consumer
c. e-Business-to-e-business, e-business-to-e-business, e-consumer-to-e-business, and e-consumer-to-e-consumer
d. Business-to-borrower, business-to-consumer, consumer-to-business, and consumer-to-consumer

Question 9 Which of the below statements is accurate when considering the e-business challenge of adhering to taxation rules?
Select one:
a. All online companies must pay sales tax
b. Some online companies have to charge sales tax
c. Online companies do not have to pay any sales tax
d. Online companies that sell physical products have to pay sales tax and online companies that provide intangible services do not

Question 10 Which of the following represents the primary e-business revenue models?
Select one:
a. Blogs, wikis, instant messaging, real simple syndication, podcasting, web conferencing and search engine optimisation
b. Advertising fees, licence fees, subscription fees, transaction fees, value-added services fees
c. B2B, B2C, C2C, C2B
d. Content providers, infomediaries, online marketplaces, portals, service providers, transaction brokers

Question 11 What is the digital divide?
Select one:
a. A data interruption in the internet connection
b. A deficiency in school-aged children with computer knowledge
c. A worldwide gap giving advantage to those with access to technology
d. A divide between the economies of third world countries

Question 12 What is one simplification that has occurred with Web 2.0?
Select one:
a. Improving access to information
b. Communicating via email
c. Helping online users create anonymity
d. Limiting the sharing capabilities of devices

Question 13 When reviewing Porter's value chain analysis, which of the below provides customer support after the sale of goods and services?
Select one:
a. Inbound logistics.
b. Service.
c. Operations.
d. Outbound logistics.

Question 14 What is one of the most common ways a company can decrease supplier power?
Select one:
a. Charge lower prices.
b. Charge higher prices.
c. Companies cannot impact supplier power.
d. Use standardised parts so that it can easily switch suppliers.

Question 15 What are the challenges facing e-businesses outlined in the text?
Select one:
a. Protecting customers, leveraging existing systems, increasing liability, providing security and adhering to taxation rules
b. Decreased costs, increased convenience, identifying limited market segments and adhering to taxation rules
c. Identifying limited market segments, managing consumer trust, ensuring consumer protection and improving information content In
d. Differs depending on the industry where the business operates

Question 16 What is a competitive advantage?
Select one:
a. A service that an organisation's customers place a lesser value on than similar offerings from a supplier.
b. A feature of a product or service on which customers place a greater value than they do on similar offerings from competitors.
c. A product that an organisation's customers place a lesser value on than similar offerings from a competitor.
d. A feature of a product or service on which customers place a lesser value than they do on similar offerings from a supplier.

Question 17 What is the worldwide gap giving advantage to those with access to technology?
Select one:
a. Digital divide
b. Digital subscriber
c. Digital era
d. Digital Darwinism

Question 18 Collecting usage data from a water meter while driving past is an appropriate application for:
Select one:
a. geographic information systems
b. global positioning systems
c. location-based services
d. a radio-frequency identification device

Question 19 Network operators believe that they are like _____________ and they cannot be expected to police what users say.
Select one:
a. transporters In
b. the post office
c. servants
d. pipelines

Question 20 Which of the following is not a typical way that a company would duplicate a competitive advantage?
Select one:
a. Acquiring the new technology.
b. Carrying large product inventories.
c. Hiring away key employees.
d. Copying the business operations.

Reference no: EM132350172

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