What is marketing research

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What is marketing research?

How has the Internet affected marketing research? As a part of your answer, address time, cost, approaches, and validity.

Why is marketing research important to developing marketing strategy?

(Note: In your answers, please do not change the subject line of the thread. Only the instructor can initiate new threads in the main forum. I use this feature to present the additional questions that you should answer, as part of our discussions.

Reference no: EM13177924

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