What exploratory research should edward jones do

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Question: 1. Many people in minority groups, including African Americans, Hispanic Americans, Asian Americans, and Native Americans, do not invest. What exploratory research should Edward Jones do to develop business with these minority markets?

2. Another group with low investment activity includes those who stopped their education at the high school level. What factors should Edward Jones representatives consider in designing focus groups with these potential clients?

Reference no: EM131553775

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