User Account

All Pages

Virgin galactic brand and creating a clear positioning

Assignment Help Biology
Reference no: EM131070265

Discussion board questions. Each needs a short response, well thought out response with any sources included. 

1. From your perspective, what does a PRICE represent to the consumer?  What does a PRICE represent to the marketer?

2. Class, if you were introducing a new product to the market, how might YOU determine BEFORE you go to market what a good "asking" price should be for your product or service that you wish to offer so that you are not charging too much for it... and, at the same time, ensuring that you don't price it too low so that you are potentially "leaving good money on the table"?  

How would you learn from the actual consumer that you are targeting what price you should charge them before you introduce the product to the market?

3. Explore Virgin Galactic's website Virgin Galactic.  Because of the crash explosion of their SpaceShip Two vehicle in mid-December 2014, the company had suspended its "booking" tab.  Suffice it to say, the price was not cheap (if I recall, it was $250,000, at least, to be shuttled into space). It now appears to be up and running again -- want to sign up??

What do you think about that price of $250K?  Is this pricing strategy likely to be effective in building the Virgin Galactic brand and creating a clear positioning for the brand in the marketplace?

To learn more about what that price 'buys' you, go to What does a $250,000 ticket to space with Virgin Galactic actually buy you?

Reference no: EM131070265

Questions Cloud

Explain why the sum of two squares cannot be factored : Explain why the sum of two squares cannot be factored as a product of two binomials. What is this called
Implementation of the course of action : What are the implementation of the course of action the 4ps and identify possible follow-up problems with the red bull case study chapter 14 of global marketing
Implementation of lean manufacturing through value : Implementation of lean manufacturing through value
Cultural and environmental aspects : Discuss the product and consumer related factors that McDonald's should take into account in order to compete successfully in the European fast food sector. Explain the cultural and environmental aspects that McDonald's need to consider and reevalu..
Virgin galactic brand and creating a clear positioning : What do you think about that price of $250K?  Is this pricing strategy likely to be effective in building the Virgin Galactic brand and creating a clear positioning for the brand in the marketplace?
Represents the engine management system : Create two subsystems, where each subsystem executes on separate Micro Controller Units (MCU). One subsystem represents the Engine Management System (EMS) and the other the Engine Control Unit (ECU).The system is to emulate an Engine Control Syst..
Write the zeros of this given function : Simplify - (-2a2b + 6ab2 - 12a3b3)/(-24ab) And Write the zeros of this function- f(x) = 25 - 75x - 100x2
What type of apparel associated with these fairy folk : Leprechauns are fairies that form part of Irish folklore. An alternative name for these fairies is 'leithbragan'. While 'leith' means half, what type of apparel commonly associated with these fairy folk is the second part of this term derived from..
Describe the importance of ethical communication : Focused, Organized, and Ethical Communication: Describe the importance of ethical communication, particularly in EGR386W. What are some ways in which communication could be unethical, and why might this be concerning to engineers?

Reviews

Write a Review

Biology Questions & Answers

  Primary care physician''s office with difficulty chewing food

A 32-year old woman presents to her primary care physician's office with difficulty chewing food. She states that when she eats certain food that require a significant amount of chewing meat), her jaw muscles become weak and tired. After a period of ..

  Relationship between farsightedness and virtual focal length

A patient has blood with a pH of 7.35. Predict the direction of PCO2, for a condition which is consistent with respiratory acidosis. What compensation acts to restore pH to near the value of pH 7.4?

  What is the percentage of cytochrome

The purity of cytochrome c can be evaluated by the ratio of the molar extinction coefficient (129.1 mM-1cm-1) at 416 nm of the reduced cytochrome c and the molar extinction coefficient (23.2 mM-1cm-1) at 280 of the oxidized cytochrome c.

  Functions of the cerebrum-cerebral cortex is highly folded

The cerebral cortex is highly folded. Why might this be an advantage for the functions of the cerebrum?

  What are the proportions of eye color genotypes

Blue eyes (b) are recessive to brown eyes (B). In a population of Swedes 64% of the individuals have blue eyes. In a population of Armenians, 9% of the individuals have blue eyes.

  Calculate ratio of equilibrium pressures of gaseous isomers

The standard Gibbs energies of formation of gaseous cis- and trans-2-butene are 67.15 kJ mol^-1 and 64.10 kJ mol^-1, respectively.

  Healthcare

Healthcare:Today more and more services are being performed on an outpatient basis. The move from inpatient to outpatient care is driven by cost containment, as well as new technologies. In your opinion, does this move to outpatient care pose any ris..

  Relatonship between the melting point-tm

Draw and label a plot showing the expected relatonship between the melting point, Tm, and the % (A+T) in DNAs. A is Adenosine and T is Thymine. Provide two explanations fotr the observed relationship between Tm and the base composition shown  in the ..

  Which of these is not a characteristic of soil

Which of these is not a characteristic of soil?

  Physiological adaptations of salmon

what are 2 behavioral adaptations, 3 structural adaptations, and 2 physiological adaptations of salmon?

  Pentose phosphate pathway more active in cells

Why is the pentose phosphate pathway more active in cells that are dividing than in those that are not? Is the difference in concentration of a substance across spaces, such as with powdered drink mix and water.

  Immune system as a whole to respondto invading pathogens

How do specificregions of the body inform the immune system as a whole to respondto invading pathogens?

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd