Vertical and horizontal integration in the tourism industry

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Question : Describe in details the differences between vertical and horizontal integration in the tourism industry.

Explain the reasons why smaller tour operators will survive instead of their larger competitors.Give four illustrations support this statement

Reference no: EM13738807

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Vertical and horizontal integration in the tourism industry : Describe in details the differences between vertical and horizontal integration in the tourism industry - Explain the reasons why smaller tour operators will survive.

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