Understanding of corporate communication

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Question 1. Discuss or what is your understanding of Corporate Communication and support your discussion with three Literature Review.

Question 2. Why or what purpose of Corporate Communication Unit/Department was setup at the many of company. Discussion must be support with three Literature Review.

Question 3. Techniques used in executing the Corporate Communication. What are the techniques in implementing/carrying out activities and programs/assignments in the Corporate Communication Unit. Some techniques (two or three) that are used in running the Corporate Communication Division. Discussion must be support with three Literature Review.

Question 4. Approach/es used in dealing with internal/external Corporate Communication issues.

- What approaches are used to deal with internal and external company problems in the context of Corporate Communication.

- Corporate Communication approach in dealing with internal company problems, such as work performance, company image, conflicts or internal disagreements.

- An approach to dealing with external problems such as competitor competition that causes discomfort to customers or users.

- Discussion must be support with three Literature Review.

Reference no: EM133300312

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