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Review media advertisement and dissect

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The purpose of this paper is to review media advertisement and dissect it in a manner that will reveal the goals of the company it represents. The paper will determine if the advertisement effectively communicates the products benefits while differentiating itself from competitors. The market segment will be identified and a determination will be made if the market segment is in line with the advertisement. This paper will wrap up with a review of the emotional response; a look at how the market segment could be broadened and future advertisement recommendations.

Reference no: EM13920103

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