Report - Case Analysis and Application of Strategy Models

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Reference no: EM132376086 , Length: word count:2500

Competitive Strategy Group Assignment - Report - Case Analysis and Application of Strategy Models

Purpose of the assessment - Students are required to explain in report format, with reference to a case of your choice, how any one of the following would be applied:

Business Strategy, Competitive Dynamics, Corporate Strategy, Acquisitions and Structure, International Strategy.

This is strictly required to be your own original work.

Be sure to base your answer on the models studied in class and quote your academic sources.

Assignment Specifications -

Purpose: This assignment aims at ensuring that students have familiarised themselves with at least one significant case study and are able to apply the relevant foundational strategy development models that are applicable to the case.

Details - Select any case from those listed from between weeks 1 and 9, select from the following aspects of competitive strategy and apply the theories of strategy development and implementation as relevant to the case you choose:

Business Strategy
Competitive Dynamics
Corporate Strategy
Acquisitions and Structure
International Strategy

Case - Kindle Fire: Amazon's heated Battle For The Tablet Market by Mohanbir Sawhney, Joseph R. Owens and Pallavi Goodman.

In this report, the use of sub-headings is essential.

Be sure to use paragraphing.

Be sure to reference your sources in-text and provide a list of references at the end, all in Harvard style.

Assignment Structure Required -

Cover page [this is essential and must be completed accurately]

Executive Summary

Table of Contents

Body of the report to contain Section Headings - e.g. introduction, brief summary of the case; identification of strategic issues; relevant theoretical concepts, application of strategy model, conclusion.

Sub-sections are to be numbered.

Paragraphing must be used.

Page Numbers must be used.

Reference List at the end must be in Harvard format and mainly academic Journal Articles.

Appendix: Statement of 'who wrote which section'.

Reference no: EM132376086

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Reviews

len2376086

9/25/2019 12:59:51 AM

Word Count: 2500. Please do as per the requirement. All work must be submitted on Blackboard by the due date along with a completed Assignment Cover Page. The assignment must be in MS Word format, 1.5 spacing, 12-pt Arial font and 2 cm margins on all four sides of your page with appropriate section headings and page numbers. Reference sources must be cited in the text of the report, and listed appropriately at the end in a reference list, all using Harvard referencing style. At the end of your report please include an appendix stating ‘who wrote which section', i.e. provide the student name and number for each section of the report. Note: An in-class presentation may be required. This is at the lecturer's discretion. Please check with the lecturer if you are required to make a presentation in-class. Your lecturer requires your group to submit a draft in week 7, stating the topic you intend to write about and the case upon which you will be basing your facts.

len2376086

9/25/2019 12:59:46 AM

Marking Rubric - Referencing (in- text) Max 3 marks. Reference List (at end) Max 4 marks - Correct in all respects. Executive Summary Max 3 marks. Summary of the Case Max 4 marks - Clear, concise and compelling. Explanation of Strategic issues Max 4 marks - All key strategic Issues are identified and well-explained. Application of Relevant Theoretical Concepts Max 4 marks - The theoretical concepts have been matched to the issues in the case precisely and well applied. Format and Professionalism of the Report [*include an assessment of the in-class presentation] Max 10 marks - The report is exceptionally well-documented and/or Presentation was High Distinction / Virtuoso quality (8-10 marks). Statement of ‘Who did What' Max 3 marks.

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