Record-breaking expenditures on various forms of persuasion

Reference no: EM13499520

The 2008 presidential election was marked by record-breaking expenditures on various forms of persuasion by the nominee contenders, and the eventual candidates. Candidate websites with blogs, entries on FaceBook and other social media, print ads, television ads, live rallies, staged sound bytes, trips abroad, endorsement announcements, and e-mail campaigns by organizations supporting or against a particular candidate were all part of the dynamic.

With respect to the elements of persuasion, write one or two paragraphs on EACH of the following two factors: who is communicating AND channels of communication. Explicitly explain why and how these factors apply to the presidential case above.

Reference no: EM13499520

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