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In the past, US pharmaceutical firms relied exclusively on a push approach to the promotion of prescription drugs. But many of these companies now invest significant resources in pull promotion techniques for brands like Claritin, Crestor, Lunesta, and Nasonex. What is the difference between the two approaches, and how are they illustrated in this situation?
What would it cost an insurance company to replace a family’s personal property that originally cost $20,000? The replacement costs for the items have increased 20 percent
What is the price today of a two-year, default-free security with a face value of $1,000 and an annual coupon rate of 7%?
Loan Money To Us, Inc. has issued $10,000,000 of bonds to fuel their expansion overseas. Their bonds were given an "A" rating by both Standard & Poor & Moody's. Which of the following answers are true about their bonds? You may select as many or as f..
Assume an investor purchased six-month commercial paper with a face value of $1 million for $940,000.- What is the yield?
Fido's Dog Spa financial statements show that its total assets equal $100,000, its return on assets (ROA) is 3 percent, and its return on equity (ROE) is 5 percent. (a) Compute the company net income. (b) What portion of total assets is financed with..
Nystrand Corporation's stock has an expected return of 12.50%, a beta of 1.49, and is in equilibrium. If the risk-free rate is 5.00%, what is the market risk premium?
If an astute trader finds an arbitrage, what is the net cash flow in one year?
He was asked to make a profit by his supervisors using the three month short-term money market rates and the equivalent FX rates.
Suppose an investment is equally likely to have a 15% return or a -10% return. What is the expected return for this investment?
Illustrate the impact on the monetary policy reaction function and on equilibrium inflation and output both in the short run and in the long run.
An individual is subject to federal MTR of 31% and a state MTR of 9%. He also pays a 7.65% FICA tax rate on labor earnings. He itemizes deductions, and deducts his state income taxes when calculating federal income taxes. Suppose the individual earns..
Flo is considering three mutually exclusive options for the additional space she plans to add to her specialty women's store.
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