Public relations practitioners must adjust constantly

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Reference no: EM133980055

Questions

1. Public relations practitioners must adjust constantly to a changing world, to new research findings about communication, to new technologies, to new consumer habits and preferences, to the evolution in societal norms. In your essay, address the following two elements.

2. Identify three to five major trends affecting the relevance and effectiveness of public relations practitioners. Clearly explain the trends and their effects on the practice of public relations.

3. How should public relations practitioners adapt or adjust to meet the challenges or overcome the obstacles posed by these trends, or to take advantage of the opportunities offered by these trends?

4. In this usage, "trends" are NOT items of information or news "trending" on social media.

Reference no: EM133980055

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