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Prepare a basic overview of the merits of an e-crm system

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Reference no: EM13471041

Write a proposal for an e-CRM system. The proposal should include the following:

Create a basic overview of the advantages of an e-CRM system and why Our Town Photography would benefit from such a system.

List the specific data would you to store in your system (Be creative and include specific items such as: Name, Address, Birth dates, Purchase History, etc. and other pertinent data that will help identify customers for upcoming events).

Research at least two e-CRM systems that are available and do a compare contrast between the two systems. List the advantages and disadvantages of each the system and create a side by side comparison matrix.

Write a brief recommendation of which system you will choose, be sure to support your answer with specific data. In other words, this system will cost money, be able to explain why Catherine should invest in the system. 900 words

Reference no: EM13471041

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