Reference no: EM13382846
Part I :
1. The move of retail banking to use ATMs after Citibank unveiled its first ATMs illustrates the use of information systems to achieve which business objective?
A) improved efficiency
B) customer and supplier intimacy
C) survival
D) competitive advantage
2. The average number of tickets sold daily online is an example of
A) input.
B) raw data.
C) meaningful information.
D) feedback.
3. What is the most important function of an enterprise application?
A) increasing speed of communicating
B) enabling business functions and departments to share information
C) enabling a company to work collaboratively with customers and suppliers
D) enabling cost-effective e-business processes
4. A(n) ________ system collects data from various key business processes and stores the data in a single, comprehensive data repository, usable by other parts of the business.
A) transaction
B) enterprise
C) automatic reporting
D) management information
5. Which of the following statements is not true about information technology's impacts on business firms?
A) It helps firms expand in size.
B) It helps firms lower the cost of market participation.
C) It helps reduce transaction costs.
D) All statements are true 2
6. Which of the following is the competitive force?
A) suppliers
B) organization politics
C) external environment
D) internal environment
7. A rival of your company, AutoTown, is going to implement analytic software that mines customer data with a goal of enabling the building of automobiles that customers actually want. This can be categorized as using information systems for which competitive strategy?
A) low-cost leadership
B) product differentiation
C) focus on market niche
D) customer intimacy
8. To what competitive force did the printed encyclopedia industry succumb?
A) positioning and rivalry among competitors
B) low cost of entry
C) substitute products or services
D) customer's bargaining power
9. In the information age, the obligations that individuals and organizations have concerning rights to intellectual property fall within the moral dimension of
A) property rights and obligations.
B) system quality.
C) accountability and control.
D) information rights and obligations.
10. Which of the following is not one of the five steps discussed in the chapter as a process for analyzing an ethical issue?
A) Identify the responsible persons.
B) Identify the stakeholders.
C) Identify the options you can reasonably take.
D) Identify and clearly describe the facts. 3
11. The network standard for connecting desktop computers into local area networks that enabled the widespread adoption of client/server computing and local area networks and further stimulated the adoption of personal computers is
A) TCP/IP
B) COBOL
C) Ethernet
D) ASCII
12. Which of the following is NOT an example of the emerging mobile computing platforms?
A) netbooks
B) the Kindle
C) cell phones
D) All are the example of the emerging mobile computing platforms
13. Duplicate data in multiple data files is called data ________.
A) redundancy
B) repetition
C) independence
D) partitions
14. The type of database management approach that represented with two-dimensional tables is the
A) hierarchical DBMS.
B) relational DBMS.
C) network DBMS.
D) object-oriented DBMS.
15. Which is one of the layers in TCP/IP reference model?
A) hardware
B) physical
C) network interface
D) software
16. The Internet is based on which three key technologies?
A) TCP/IP, HTML, and HTTP
B) TCP/IP, HTTP, and packet switching
C) client/server computing, packet switching, and the development of communications
standards for linking networks and computers
D) client/server computing, packet switching, and HTTP 4
17. The six important business objectives of information technology are new products, services, and business models; customer and supplier intimacy; survival; competitive
advantage; operational excellence; and
A) improved flexibility.
B) improved decision making.
C) improved business practices.
D) improved efficiency.
18. The business value of an effective supply chain management system includes all of the following except
A) faster time to market.
B) cost reduction.
C) supply matched to demand.
D) increased inventory levels.
19. A company's suppliers and the processes for managing relationships with them is the
A) supplier's internal supply chain.
B) external supply chain.
C) upstream portion of the supply chain.
D) downstream portion of the supply chain.
20. A suite of integrated software modules for finance and accounting, human resources, manufacturing and production, and sales and marketing best describes
A) SCM software.
B) ERP systems.
C) ERM software.
D) CRM modules. 5
Part II: Essay Questions
Instruction :
The essay questions are from Ch1(Information System in business today), Ch3 (Information Systems, organisation and strategy) , Ch4 (Ethical and social issues in Information Systems) and Ch9 (Achieving operational excellence and customer intimacy:
enterprise applications).
Sample questions
1. You work as a manager to operate the show at the Opera House. How could you use information systems to achieve greater customer intimacy?
2. Discuss Porter's competitive forces model and how does it help company to implement the strategies and use of Information Systems?
3. For the use of employee monitoring system, discuss the impacts of using this system on the ethical, social and political issues.
4. What is ERP (SCM, CRM)? Why do companies invest in ERP (SCM, CRM)? What are the concerns of implementing an ERP (SCM, CRM)?
Part II: Essay Questions (30 marks). In each question, you are expected to write the answer between one to two pages.
1. Kmart's Inc., operating for more than 30 retail stores in New South Wales , sell a range of merchandise, including accessories, home furnishings, and housewares. Senior management has decided that Kmart's needs to tailor merchandise more to local tastes.
For example, stores in Sydney might stock more trendy style of clothes than outside's Sydney retail stores. Based on the above scenario, which competitive strategy Kmart is using? How could information systems help Kmart to implement this new strategy?
How does the implemented Information System can improve the value chain of Kmart?
What data need to be collected in order to implement the Information System to add value to Kmart?
Discuss decisions need to be made prior to implementing information system.
2. Ever get the feeling somebody is trailing you on the Web, watching your every click? Wonder why you start seeing display ads and pop-ups just after you've been scouring the Web for a car, a dress, or cosmetic product? Well, you are right: your behaviour is being tracked, and you are being targeted on the Web so that you are exposed to certain ads and not others. The Web sites you visit track the search engine queries you enter, pages visited, Web content viewed, ads clicked, videos watched, content shared, and the products you purchase. Google is the largest Web tracker, monitoring thousands of Websites. It is noted that Google knows more than about you you're your mother does. Which of the five moral dimensions of information system identified in the above case? Discuss them.
3. Brisbane-based Toyota Australia, with a network of 30 dealers, did not know enough to operate efficiently with their own main business functions (e.g. accounting, sales, marketing, inventory, human resources). How could ERP system help solve this problem?