Reference no: EM13372794 , Length: 2092 Words

Microeconomic project - country is Costa Rica , company Nike) ( 8-10 pages )

macroeconomic forces and policy decisions impact business activity. Identify three to five macroeconomic variables that affect the demand for and/or supply of the products or services produced by your company or industry. For example, if you are analyzing a consumer product, such as television sets or computers, you might include consumer income, energy prices, wage rates, and interest rates. After you have identified the three to five factors, find historical data (past 5 to 10 years) for one of the countries in which your company or industry has a major presence. Also find historical data on the sales of one or two of the products or services produced by your company or industry as well as profitability, and perhaps one or two other indicators of your company’s or industry’s performance.

Analyze Macro Variables:-
graphically and otherwise analyze the relationship between each of the macro variables identified and the two to four company or industry performance variables.

Evaluate Macroeconomic Policies:-
For the major countries identified in Module Seven, evaluate the current positions of monetary and fiscal policies. Are they, for example, stimulating the economy? Restraining inflation? Promoting investment? Developing infrastructure? Using the macroeconomic model covered in this class, discuss the implications of the policies on the economy’s equilibrium and on the macro variables you identified. Then develop a short-term outlook (three months to a year) for these variables based on your analysis.

 
Develop Short Term Outlook:-
Using the relationships between macro variables and company/industry performance and the short-term outlook for macro variables, develop a short-term outlook for your company or industry. Answer questions such as: Is the macro economy helping to promote growth in your industry? Are the policies likely to result in slower or negative growth in demand? Will costs be adversely affected or helped by policies? You should conclude with an assessment of how macro policies can affect your industry.

Attachment:- Requirment.docx