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Market research and consumer
1. Describe a value proposition and provide an example. How important is value to the consumer?
2. How would you describe relationship marketing? Why are these relationships so important to successful marketing?
3. What are the similarities and differences between holistic marketing and integrated marketing communications
4. Describe Michael Porter's value chain model. What makes this an effective approach?
5. What key elements should be covered when writing a good mission statement? What is the purpose of a mission statement?
6. What is the difference between primary and secondary research methods? Provide an example of how each of these could be used.
7. Write out two different examples of closed-end questions you might use for a market research survey.
8. Putting surveys aside, what other market research methods could be used to gather data? Briefly describe three.
Using the Electronic Reserve Readings (ERR), Internet, and/or additional resources - prepare a five-year career development plan for a credit card company call center
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Human Resources/Action Research - How will one reconcile the neccessity for open sharing of information as part of the action research model
What do you meant by demand analysis in HR planning? Present and show the factors that need to be considered when forecasting demand analysis.
Explain about Human Resources Career Plan - What are your skills and talents and What is your vision for your job/career
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Demonstrate the difference in the organizational environment and concepts in different environment in concern of UK for the Region of North East England.
You are the manager of a hotel. There have been several complaints from guests relating to employee attitudes. Provide a description of three different types of research that might be appropriate for this situation.
Based on the US Army, describe a dynamic system and illustrate how a leader might create order out of chaos and In what ways is this like the concept of leaders as architects?
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