Manufacturers and dealers in automotive industry

Assignment Help Other Subject
Reference no: EM133279966

Case is about CDK Global (then CDK Digital) and its channel management strategies. (CDK Digital Marketing: Addressing Channel Conflict with Data Analytics)

CDK Global Inc. is an American multinational corporation based in Hoffman Estates, Illinois, providing data and technology to the automotive, heavy truck, recreation, and heavy equipment industries. The company has 37 locations in 25 countries and its products are sold in over 100 countries, however most of its customers are in the United States. In 2020, the company ranked 911 on the Fortune 1000 list of the largest United States corporations by total revenue.

Questions

1. Elaborate on the channel conflict(s) between the manufacturers and dealers in the automotive industry. what are the major issues? How do they effect the relationship between GM and its dealers?

2. What type of a website should be developed to resolve the conflict?

Reference no: EM133279966

Questions Cloud

Eureka skydeck-marketing segmentation models : Analysis of the four marketing segmentation models of the destination to match the target market.
Creating positioning for international market : In creating positioning for international market, which approaches: GCCP (Global Consumer Culture Positioning), FCCP (Foreign Consumer Culture Positioning),
Modern enterprise-protecting data : Information security analysts occupy one of the most important roles in a modern enterprise-protecting the data of a company and its customers...
Demographic characteristics of target market : Identify the demographic characteristics of the target market for Kill_Kapture. What type of targeting strategy is Kill_Kapture using?
Manufacturers and dealers in automotive industry : Elaborate on the channel conflict(s) between the manufacturers and dealers in the automotive industry.
Deliver based on the strategy : What is the key message that you want to deliver based on the strategy? Why are you saying this and how is it a benefit to customers?
Income elasticity for business law dynamics : Come up with a perspective on the objectivity and subjectivity of the Importance of Income Elasticity for business law dynamics.
Western australia symphony orchestra : What is the competitive audit and positioning of the Western Australia Symphony Orchestra (WASO)?
List metrics you are planning : List the metrics you are planning to use. Provide your interpretation of the results as well as suggestions on how the score could be improved.

Reviews

Write a Review

Other Subject Questions & Answers

  Cross-cultural opportunities and conflicts in canada

Short Paper on Cross-cultural Opportunities and Conflicts in Canada.

  Sociology theory questions

Sociology are very fundamental in nature. Role strain and role constraint speak about the duties and responsibilities of the roles of people in society or in a group. A short theory about Darwin and Moths is also answered.

  A book review on unfaithful angels

This review will help the reader understand the social work profession through different concepts giving the glimpse of why the social work profession might have drifted away from its original purpose of serving the poor.

  Disorder paper: schizophrenia

Schizophrenia does not really have just one single cause. It is a possibility that this disorder could be inherited but not all doctors are sure.

  Individual assignment: two models handout and rubric

Individual Assignment : Two Models Handout and Rubric,    This paper will allow you to understand and evaluate two vastly different organizational models and to effectively communicate their differences.

  Developing strategic intent for toyota

The following report includes the description about the organization, its strategies, industry analysis in which it operates and its position in the industry.

  Gasoline powered passenger vehicles

In this study, we examine how gasoline price volatility and income of the consumers impacts consumer's demand for gasoline.

  An aspect of poverty in canada

Economics thesis undergrad 4th year paper to write. it should be about 22 pages in length, literature review, economic analysis and then data or cost benefit analysis.

  Ngn customer satisfaction qos indicator for 3g services

The paper aims to highlight the global trends in countries and regions where 3G has already been introduced and propose an implementation plan to the telecom operators of developing countries.

  Prepare a power point presentation

Prepare the power point presentation for the case: Santa Fe Independent School District

  Information literacy is important in this environment

Information literacy is critically important in this contemporary environment

  Associative property of multiplication

Write a definition for associative property of multiplication.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd