Is the website hard to use or confusing in any way

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Reference no: EM133929130

Instructions
Assignment Breakdown: Evaluate Marketing Website
Objective: You are tasked with evaluating the website used by Kraft Foods as part of their marketing strategy. After reviewing the website, you will write a 2-page paper discussing how effective the site is as a marketing tool. Get expert online assignment help in the USA.

Step-by-Step Instructions:
Visit the Website:
Go to Kraft Heinz
Take your time to explore the site thoroughly. Look at the different sections (recipes, product information, promotions, etc.) and pay attention to how the site is designed and how it presents information to the visitor.
Evaluate the Website:
Is the website hard to use or confusing in any way?
Are there any sections that feel outdated or unnecessary?
Could the website be more engaging or user-friendly?
Does the website load quickly and work well on mobile devices?
Use known criteria in your evaluation as you begin evaluating what is working well
What could be better?
Write Your Paper:
Discuss both what you think works well on the site and what could be improved.
Back up your opinions with specific examples from the website (e.g., "The recipe section is easy to navigate because it includes a search feature for ingredients").
Be specific in your evaluation. Instead of just saying something is "good" or "bad," explain why you think it is effective or not effective.
Length: Your paper should be 2 pages long.
Content: In your paper, make sure to:
Formatting Your Paper:
Word Document: Your paper must be typed and submitted as a Word document (no PDF or other formats).

Reference no: EM133929130

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