International marketing researchers often begin by studying

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Reference no: EM131376535

Choose the option from the bank that would best complete the passage:

1. International marketing researchers often begin by studying _________trade reports from the U.S. Department of Commerce.

2. Data gathering methods may have to be modified to allow for _________ differences.

3. Elements, units or individuals of interest to researchers for a specific study are referred to as the _________.

4. A(n) _________is a limited number of units chosen to represent the characteristics of a total population.

5. Experts recommend a(n) _________ approach to international marketing research.

Bank: Customer, Regional, Population, Target market, Country, Sample, Strategy, Two-pronged

Reference no: EM131376535

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