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Practical Application Scenario 3 As the food court manager at the Mall of Elbonia, you want to determine how much time customers spend at the mall related to different times of the week (for example: midweek, day; midweek evening; weekend, day; weekend, evening) . Last week the mall survey staff administered a random survey to mall visitors by selecting customers as they were leaving the mall. One of the questions asked was how much time the customer had spent in the mall on that day. The findings from this study are provided in the Mall Time Interview Results document provided in the Resources. Columns A through D show the time spent by the customers interviewed, according to the weekday and time of day when the interviews occurred. Is there any statistically significant difference (at alpha = .05) in the average amount of time people spend in the mall based on the weekday and time? To determine the answer to that question, you need appropriate answers to the following four questions. Remember to use your MBA6018 – Data Analysis for Business Decisions textbook and any additional resources you have used in this course to help you answer each question:
•Identify the null and alternative hypotheses you should form for this test. State each as an explanation and as a math equation.
•Identify the appropriate statistical test to accept or reject the null hypothesis.
•Calculate the appropriate ANOVA values to accept or reject your null and alternative hypotheses.
•What should you tell the Mall of Elbonia's food court stores managers (in terms of the mall's high traffic times and customer tendencies)?
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