Literature Review: The individual assignment for this subject consists of an in-depth literature review of a specific topic given by the lecturer in Week 2 which largely fall into the areas of "Culture and Business", "Culture and MNCs", "Culture and Communication". In addition to textbooks, students are expected to include additional academic research from at least five journal articles relevant to the topic under discussion using the Proquest Database, Internet and/or print journals. Weighting: 25% of overall mark, Length: 2,000 words and Format: Academic Essay.

Due Date - This assignment must be submitted no later than midnight on Friday of week 7. Failure to submit BOTH a printed hardcopy and electronic copy to Safe Assign will result in late penalties being applied after this date. General Guidelines - Assignment Submission: You must submit BOTH an electronic copy of your assignment to Blackboard Safe Assign, as well as a printed hardcopy by the due date that includes the standard Holmes Institute Assignment cover sheet for Higher Education.

Safe Assignment: IMPORTANT: You must submit an electronic soft copy of your assignment to the Blackboard ‘Final submission link’, then print the blackboard safe assign report and attach it to your hard copy. Be aware that SafeAssign might need up to an hour to produce the report, so please check back in time to be able to print out the report. Sign and attach an assignment cover sheet to your hard copy, then submit the hard copy to the lecturer in class. You should always cite and reference correctly. If your Safe Assignment matching % for this assignment is 20% or more, please check again if you have appropriately cited and referenced all external material.

Assignment Due Date: Week 7 Assignments must be submitted no later than midnight on Friday of week 7, Assignment length: 2,000 words, Format: Standard Academic Essay Format. Students should use a standard font such as Arial 12pt and ensure that their essay is properly formatted and presented. It is suggested that students use 1.5 line spacing to ensure best readability of their completed essay. Referencing and Research: Students are required to perform additional research (apart from the recommended text book). It is expected that the assignment will include relevant academic research from journals and scholarly articles from at least 5 credible sources. All referencing and in-text citations must be presented using Harvard Referencing style.

Marking Guideline - Critical analysis, discussion and understanding of article 8 marks, Integration of core concepts and theory from the course 4 marks, Strength of overall conclusion and synopsis 2 marks, Quality of Research and Referencing 3 marks, Overall structure, format and excellence 3 marks. TOTAL 25 marks.