Reference no: EM132397755

Knowledge Assessment (Written Tasks)

1. You may need to do a video shoot of some animals for a section of a multimedia CD.
This is going to involve a film crew on location in a National Park for a number of days What issues do we need to consider here?
A. Do we have permission to film in a National Park? Who would we ask?
B. If the crew are employees what employment conditions do we need to consider?
C. Do we need an animal expert?
D. Who will own copyright?
2. What is an example of positive feedback?
A. Your supervisor asking you to quickly finish a task
B. A colleague asks you for help to complete a task
C. When a meeting is scheduled to discuss your progress
D. A customer rings to say they like your company's products
3. What is an example of a routine task?
A. Preparing a letter to mail
B. Ordering more photocopy paper
C. Picking up brochures from the printer
D. Picking up registered mail from the post office
4. What is a strategy for clarifying work goals?
A. Choosing the team leader
B. Negotiating tasks for completion
C. Asking open and closed questions
D. Looking at individual and group needs
5. Communication difficulties that are caused by the words used are
A. communication barriers
B. semantic blockages
C. interpretation problems

Activities Assessment Task 1

1. A Make a list of places/people/resources you can think of where you may be able to find information on a particular industry sector that you are interested in. This need not be specific but in general terms, for example, the library.

2. Select one othe job role in digital media technologies that works in the industry, such as digital media designers, developers, programmers, contractors or digital media authoring specialists.

Describe the tasks performed, personal requirements, specialisations and employment opportunities.

3. What is a content management system? How can a CMS be used for communication throughout an organisation?

4. Write down your thoughts on the following. Try and think of examples:
• The right of a person to tell the story (by film, radio, animation, photographic journalism) of another for profit
• The ability to digitally enhance images - the body image debate
• Does Digital Media mirror or shape society?What can we do to ensure equal access by everyone to our digital media products, eg hearing impaired?

5. Look at the illustration below. Why do you think there has been a breakdown in communication? What barriers can you see?

6. Read each statement, then tick the box to indicate whether you think it is a sender barrier, a receiver barrier or both (in which case, tick both columns).

1 Becoming distracted or daydreaming
2 Interrupting
3 Fixing other people's problems
4 Finishing another person's sentences
5 Making assumptions about people based on their accents or dress
6 Bias towards your own values and experience
7 Overusing closed questions
8 Not being aware of non-verbal cues
9 Jumping to conclusions
10 Not making sure you've got their attention
11 Body language that doesn't fit (incongruent), such as nodding but frowning

7. List examples of typical policies and procedures that guide workers to meet the organisation's standards and legal requirements when communicating.
8. Describe one item of information technology that can be used to increase the effectiveness of an employee in the workplace.
9. How can using a calendar system, such as that in Outlook, help you schedule your work and and complete tasks?
10. Outline the benefits of solving a client issue.
11. Have a look at a software licence, for example Microsoft Word. Does it give you permission to make
backup copies of the software? Under what circumstances are you allowed to use their clipart? Could you use the clipart to make a website for a client that is being paid for?
12. What is format shifting? How does it apply to Intellectual Property in Information Technology?
13. Are your computer programs, including server-side scripts, automatically covered by copyright protection? Explain.
14. If you are currently working in the Digital Arts and Media Industry find out what award you are
employed under. Your employer is required to keep a copy of the award and you can have access to it. Find out where it is and read through it.
If you are not employed in industry, find out which award you would be employed under if you were employed in the job of your choice. Find where you can look at the award and read through it.
15. Should software piracy within the boundaries of third-world countries be tolerated to allow those countries an opportunity to move into the information age?
16. Do you think that the importance of ethical behaviour in business is increasing or decreasing? Defend your position.
17. What are the benefits to a business in collecting feedback from their staff?

18. Is informal feedback as valuable as formal feedback? Why/Why not?
19. marketing, advertising, building etc... In a nutshell, It'll take 3 years to build up a market for our products and then we make money.'
20. Describe one method that could be implemented to improve communication skills for a Manager who has trouble communicating with their staff.
21. What are the benefits of self-assessment and how can the self assessment inform you of your own practices that may need to be adjusted?
22. Provide an example of when workplace training could be beneficial.
23. Describe how you could benefit from personal skills development? What are the benefits to your employer?
24. Once an evaluation form is completed and returned to the management team, what is done with it? How would the collected data be used?
25. Search the Internet for organisations that relate to your area of interest. If they have regular email newsletters, subscribe so that you are sent up-to-date information. List any that you subscribed to.Part - 2:
6 The communication process involves all of the following except
A. decoding
B. receiver
C. noise
D. performing
7. Oral communication is the interchange of receiver. A. cues and clues
B. verbal messages
C. written messages
D. signs and gestures between the sender and

8. After a manager has developed a team communication strategy, they will then need to decide how to engage and inspire team members. Suggest 3 ways this can be achieved
9. There are two types of questions: open or closed. What is the difference between the two?
10. Why should we seek feedback?
11. What steps should you take when you organise your own work schedule?
12. How should you go about monitoring your own work performance? List the steps.
13. Briefly outline the process you would use to coordinate personal skill development and learning
14. What are Key Performance Indicators (KPIs)? How are these related to objectives?
15. Locate and briefly describe the legislation that covers the following areas relating to business:
16. List 3 types of digital media.

Part -3:
Case study Assessment Task 3

Work effectively in the digital media industry - Case Study/Scenario #1

Scenario
In small teams (3-4 people) you must choose a digital/multimedia business as your case study (it could be a real one or a made up one) and complete the required tasks

The tasks are to be presented as a wikispaces (or equivalent) site.
You may choose your own teams but the best options for team choice is the type of the business rather than who is in it
Ideas for the businesses for the case study.
• Animation studio
• Audio Studio
• W and or Film production company
• Wedding videographer
• Web production company
• App developer
• magazine publication
• Other ideas????

Teams

As you work with your team bear in mind these "effective team traits" Great Communication
1. Extensive Collaboration
2. Full of Initiative
3. Visionary
4. Able to Adapt
5. Constructive
6. Organized

1 Write a short overview of your business case study Include the following detail about it
• Industry
• If there are any local similar businesses

2: Create a glossary page for your wiki and add any new terms and definitions to it through out this project

3: List 10 job roles within the business including short descriptions of the job roles (remember you
need to work effectively as a team so you may need to designate roles within the team such as editor of the group wiki pages)

Individual work

4: Individually research in detail 2 of the job roles and answer the following questions about them
• What is the job title?
• Provide a detailed description of the job role?
• What opportunities are there for employment in this role in the local area?
• Who might you work for? What employer, industry goup or IT sector° What does this job pay?
• What qualifications are required, if any?
• What is a possible pathway to actually getting such a job?
• What is it about your choice that appeals to you?

• Include any relevant and interesting images/slideshows/videos (at least 1 images, 1 slideshows, 1 videos from sites such as youtube and slideshare net)

Part 2

1. Add a page to your wiki which states the features and cost of a suitable camera for your case study business. (do not do a straight copy and paste!!!) Include reasons why it is a suitable camera for your case study.

2. You are to describe each of the features of these cameras in plain English and also describe the advantages/disadvantages of each feature.

3. Also include at least 3 optimised images of your team (eg your image should be no larger than 400 pixels and wide and less than 80kb in size)

4. Use the go pro camera's to take some video footage and upload it to your wiki so I can download it. eg just make a link to it. (you could embed the video if you want but I also want
to be able to download it)

Use the Go Pro manuals to work out how to use them.

Part 3

Individual work.

Task A
• Review the pages YOU created for your "job roles details" pages. MAKE SURE IT IS CLEAR THAT YOU CREATED THE PAGE.
• At the bottom of each of your page leave at least 4 formatting improvement suggestions
(these suggestions will be implemented by someone else in your group. The suggestions could be to bold a particular heading. add an image, add spacing or colour to particular lines or sections of text or add an image or video etc.