Reference no: EM132724972

ICT 274 E-Commerce - King's Own Institute

Company -  "Levise"

a) Analyse the growing impact of e-commerce on businesses, organisations, consumers and society and the significant potential future opportunities for its use.

b) Describe the basic e-commerce infrastructure, systems and business models and their associated organisational, business, consumer and societal issues.
c) Identify the key security, legal, ethical and tax challenges of e- commerce and ways to deal with them.
d) Analyse the benefits and business needs associated with development of e-commerce projects.

Assessment 3
Purpose: Assessment 3 is a report written to assess your understanding of the value of the use of E-
commerce by organisations. You will select a medium to large business organisation that is successfully using E-commerce and provide an analysis of how E-commerce has contributed to business success.
Assessment 3 should be written in the form of a business report which is an analysis and summary of the key features of Ecommerce that have been of significance to the chosen business. This assessment contributes to learning outcomes a and b.

Task Details: You need to analyse your selected business and report.

Readers of reports expect certain information to be in certain places. They do not expect to search for what they want and the harder you make it for them the more likely they are to toss your report to one side and ignore it.

So what should you do?
o Follow the generally accepted format for a report: Title/Table of Contents, Executive Summary, Introduction, Main Body, Conclusions, Recommendations and Reference List.
o Organise your information within each section in a logical fashion with the reader in mind, usually putting things in order of priority - most important first.

Report Title/Table of Contents: This is simply the front cover page identifying the report and a Table of Contents page showing each key section of the report and the page number where it can be found in the report.

Executive Summary: Give a clear and very concise account of the main points, main conclusions and main recommendations. Keep it very short, a few percent of the total length. Some people, especially senior managers, may not read anything else so write as if it were a stand-alone document. Keep it brief and free from jargon so that anyone can understand it and get the main points. Write it last, but do not copy and paste from the report itself; that rarely works well.

Introduction: This is the first part of the report proper. Use it to paint the background and objective of the report and to show the reader why the report is important. Then explain how the details that follow are arranged. Write it in plain English.

Main Body: This is the heart of your report, the facts. It will probably have several sections or sub-sections each with its own subtitle. It is unique to your report and will describe what you discovered about what is being reported on. These sections are most likely to be read by experts so you can use some appropriate jargon but explain it as you introduce it. Arrange the information logically, normally putting things in order of priority - most important first. In fact, follow that advice in every section of your report.

Conclusions: Present the logical conclusions of your investigation and analysis. Bring it all
together and maybe offer options for the way forward. Many people will read this section. Write it in plain English.

Recommendations: What do you suggest should be done? Don't be shy; you did the work so state your recommendations in order of priority, and in plain English.

References: As your report must be academically sound as well as making good business sense, it is essential that your report is supported by accurate in-text referencing and the inclusion of a reference list. Although some reports in the workplace do not require full referencing (and some students may be used to this), it is a requirement in the academic environment and in Assessment 1 (please refer marking guide). This is equitable for all students.

Assessment 5

Assessment type: Group consultant's report in business report format (2,000 words)

Purpose: You will be provided with a real-life case study of a large business facing difficult business conditions and a lack of understanding about how the use of IT/IS and E-commerce in particular, can assist them in driving their business forward. Your task as an external consultant is to produce a business report to show the CEO and other members of senior management how the use of E-commerce can restore their business to competitiveness.

The senior management has made it clear to you that your brief is to describe the capabilities of currently- available E-commerce applications that would be appropriate to their business operations and situation. They are looking for an initial report which would provide them with an understanding of a possible way forward and as such a detailed technical systems specification or financial cost-benefit analysis is not part of your current brief. This assessment contributes to learning outcomes b, c and d.

Task Details: The details of the case study and requirements will be provided in Moodle in week 6. Students will form into teams of 3 or 4 within the same tutorial group and marks for each team member will be awarded for team participation based on their Group Work Activity Report (see requirements and marking rubric below).

Attachment:- E-Commerce.rar