Reference no: EM133540784

Question: Joyce Chan, a business studies student, is a customer of the TD Bank Financial Group as are members of her family. She had not thought much about which bank to patronize until she received a small inheritance from her grandmother. After researching the financial performance of Canadian banks, she decided that may be she should examine how the banks contributed to society. This decision was prompted by her introductory course in business that emphasized the role of business in society and covered such topics as the ethics of business and corporate social responsibility. She felt that her professor was well informed on these topics and encouraged students to think about the influence of business on society. After reviewing the annual and social reports of the banks, she decided that the TD Bank was as responsible a corporate citizen as any of the others. The bank's Corporate Responsibility Report impressed Joyce. The report was over 60 pages long and outlined how the bank was involved with Canadians in general, their communities, the environment, and its customers, employees, and shareholders. The bank's initiatives with communities and the environment were of particular interest. Various community giving programs were supported across Canada including in