How should management interpret the total weighted score

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Assignment:

1. Opportunities and threats of the company Nike.

2. Create External Factor Evaluation (EFE) Matrix about the company Nike.

3. A two-page paper that addresses each key factor, one at a time, and answers:

  • Why is this environmental factor key?
  • Why does the factor carry this much weight?
  • Why did you rate the factor as you did?

4. How should management interpret the total weighted score?

Reference no: EM133219712

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