How does risk impact the return on equity

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Reference no: EM132066676

1. Make a summary statement about inferences from the evolution of mass communication to predict how you may use and experience mass communication in the future.

2. Discuss why Return on Equity is an important concept for managers. Why is the rate of return so important? How does risk impact the Return on Equity? (Please provide the references used)

Reference no: EM132066676

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