How do the advertisers ensure they attract the right person

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Reference no: EM133208815

Assignment - Lonely Hearts Then and Now Case Study Questions

Case Study 1 - Hype beasts

Q1. How might the use of self-concept models help Ldn_Hype's further success?

Q2. Why might the Depop platform resonate so much with Ldn_Hype's buyers?

Q3. What lifestyle types are applicable to people who engage with streetwear culture?

Q4. What needs are served by buying hyped items?

Q5. What effect might their appearances on YouTube have had on his customers?

Case study 2 - Lonely hearts - then and now

a) How do people describe themselves?

b) How do you read between the lines to decide what the person is really like?

c) How do the advertisers ensure they attract the right person?

d) How have the adverts changes with time.

Reference no: EM133208815

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