How can broadcast television change to remain competitive

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Reference no: EM133193467

Please reply to this post with your response to the following questions in regard to broadcast media. Be sure to reference material from your textbook to validate your points as you answer these questions:

A) Is there any value left in the big-screen movie experience?

B) Will online streaming video overtake the other media formats? Why or why not?

C) How can broadcast television change to remain competitive and can you cite any examples of programming changes that they have made to do so already? How does "free content" in television play into this?

D) After reading "21st Century Commuication: A Reference Handbook: Chapter 96: Radio and Television Programming," explain how cable TV was instrumental in leading to greater demassification (look it up if you don't know what it means) of media content.

After studying the assigned reading The Handbook of Communication Science, Second Edition: Chapter 20: Media Entertainment, considering the topic of parasocial relationships, answer the following questions or prompts.

A) Identify a character in a show with whom you have developed (in the past or present) a parasocial relationship. Remember, this personal can be "real" or a character role. Explain why this character/person is compelling to you.

B) How do you "know" or view this character outside of their role on the show? Have they influenced you in any way besides the aspect of entertainment?

C) Explain any emotional attachment to the character or person. Have they disappointed you? Motivated you? How and why?

Reference no: EM133193467

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