How ai changes the way marketers gather

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Discussion Post: A.I.'s Role in Consumer Analysis

A.I.'s role in analyzing consumer behavior is transforming marketing strategies. Amazon leverages A.I. for consumer insights that drive its recommendation engine. This ultimately is used to adjust Amazon's advertising/promotions strategy.

Discuss how A.I. changes the way marketers gather and interpret consumer data, impacting personalization strategies. Provide a supportive example with references. Get the instant assignment help.

Reference no: EM133972024

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