Explanation of the potential business in emerging markets

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Reference no: EM131342335

Assessment - Group Presentation

Topic is Levendary Cafe

This business case presentation is to be completed as a group effort, and will be assessed accordingly (options for this assessment will be discussed with external/online students). You will be divided into your group during session 1 or 2 and provided with guidelines for your project/presentation. In smaller teaching groups this presentation will be individual work.

Starting from mid-way through LB5220, your business case will be presented to the class at a specified time as allocated by the lecturer. You will share your ideas, and the case study with the class in a 20 minute presentation, and you will be assessed on the merits of your work.

The case study hand-in submission will contain your power point slides, and a two page (front and back of one page) summary hand out. You may want to focus your presentation, and addresses the following issues:

A basic explanation of the potential business in emerging markets.
How the new business would provide benefit over existing solutions and the extent of that benefit.
The potential size and structure of the market for the new business. Forecast sales figures for five years
Threats to the newly established business and how you will solve them
An estimate of the margins that the proposed business may be able to achieve.
Commercialization and market implementation strategies
Managerial and technical expertise required for your business success

After this presentation, students and the lecturer will question, analyse, evaluate and offer additional suggestions to enhance the success of the case study. You may then fix any such strategic flaws, before submitting your final report.

Attachment:- Levendary Cafe.rar

Reference no: EM131342335

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Reviews

len1342335

1/5/2017 4:25:46 AM

Hello, As per our conversation the presentation has to be for 20 mins. And attaching all the information that needs to complete the presentation. Please follow the all the materials carefully because in the last assignment the professor did not got what he wanted. Thank you. Topic is Levendary Cafe pdf attached with this mail. Please include the points which are written in the subject guide attached. Also look up the rubric table which will help you develop the presentation (Presentation is of 20 mins so please include the points that can stretch till 20mins). Last but not the least can you make it by this Thursday? Student teams are required to submit a hard copy of your power point slides to the lecturer and handout the summary to all students prior to your presentation. In smaller classes this task will be completed as an individual based presentation Ensure all team members have signed the School of Business group Assignment Coversheet.

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