Evaluate environmental scanning

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Assignment:

Consider you are working as a Senior Manager of a small-medium sized insurance private limited organisation, which deals with its customers all over the world to sell its motor, home, life, savings and retirement insurance products and services. Your role includes organisational development, strategy development and change management to ensure the overall direction of the company is aligned with the strategic plan. In your role, you use business models, and explore the relationship between enterprising behaviour and business success, the different ways in which the company/organisation can grow and the different types of business that they might be expected to work in.

Cast study Olm Mural Insurance company

Evaluate environmental scanning and how growth options may be analysed.

1: Use environmental scanning as a tool to identify business opportunities.

2: Analyse businesses that have successfully used environmental scanning.

3: Provide examples of strategic fit in determining growth options.

Reference no: EM133491302

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