Entering into a foreign market has its benefits and risks

Reference no: EM13274455

Entering into a foreign market has its benefits and risks. Provide an explanation of four of the risks associated with entering into a foreign market.

Cultural misunderstanding is common in doing business globally, because managers tend to use their own cultural values and priorities as a frame of reference in decision making. State and explain 4 methods you will implement to avoid this common mistake.

Reference no: EM13274455

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