Does southwest have a competitive advantage

Reference no: EM13287921

a) Does Southwest have a competitive advantage? Explain.

b) What factors led to Southwest’s success. More specifically, identify the resources and capabilities that explain their superior performance.

c) Why can’t the competition emulate Southwest?

d) How sustainable is Southwest’s competitive advantage given the changes in the external environments and the company’s plans? What should Southwest do in light of the post- 9/11 environment?

Reference no: EM13287921

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