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Difference in the two types of products

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Although Apple Computer INC. introduced a personal computer and software that was superior to those produced by IBM and other companies, it failed to capture the lion's share of the PC market. However, it did capture a large share of the digital music player market. Need to little research. What was the difference in the two types of products? What is your conclusion regarding the proper approach when developing a new digital product?

Reference no: EM131666001

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