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Assignment - Entrepreneurship and Innovation Case Study
Description - Choose one company from the Fortune Global 500 list. For this company, explain how successful you think it is and discuss the strategic reasons behind that success. Your explanation should include something about the contribution of intrapreneurship and innovation to the company. Go on to suggest innovative strategies and/or actions for ensuring corporate sustainability. Specific tasks description, please refer to Assessment Brief on LMO.
A. Demonstrate a critical understanding of entrepreneurship and entrepreneurs.
B. Demonstrate knowledge and understanding of how individuals and organisations can identify and use innovation opportunities.
C. Critically evaluate the contribution that entrepreneurship and innovation make to broader organisational outcomes.
E. Develop working practices in a range of organisational contexts, demonstrating an ability to think entrepreneurially in the context of well- established organisations.
F. Understand ethical and sustainable issues facing Entrepreneurs and critically appraise their application to Organisations.
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The following report includes the description about the organization, its strategies, industry analysis in which it operates and its position in the industry.
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